Advertising A Field of Opportunity or a Minefield? If you have spent any time at all on the net you would appreciate the necessity of effective advertising. But you would also be aware of how difficult it is to know what’s best. There seems to be an endless supply of sites proclaiming instant riches from every form of advertising option available. There is also an element of danger in that getting leads from the wrong source can lead to complaints of spam and result in you being shut down. I am not going to review each type of advertising. It is a large topic which I would not do justice to here. What I will do is share my advertising strategy which is quite simple but effective.
The Strategy Between Free Advertising and Paid Advertising is something called FUNDED Advertising. This strategy can be referred to as the Advertising Cycle. Simply put, the strategy is as follows: "Pay for a lead system to build your list. Use your list to sell your lead system." For example, I might pay for some form of leads or traffic. It could be anything from a safelist to a fully opt-in quality lead. Now what this has done is get me some level of traffic or leads, but because I have chosen lead/traffic programs with their own referral system it also provides me with the opportunity to get my money back or get more leads for free. I do this by promoting the lead program to my list. To illustrate this I have included all the advertising that I am currently using. Note, not all of these fall into the above strategy. Some of them like the ezine advertising are straight one-off purchases. Some are free resources which simply take your time. Remember the Internet is a numbers business. Get as much good advertising as you can afford, then fit in as much free advertising as you have time. The Companies
One Stop Advertising - set everything up once.You'll have the unique ability to utilize 9 categories of services (50+) under a single service manager. You have the full viral aspects of using these services to promote whatever eBiz website you wish and with the system can achieve a very high success ratio. This is a FREE Enterprise service offered and has 30+ income streams within its profit structure. A database of 600+ services working for you 24 hours a day! Use the database for 24,000 Exchanges a Day, all automated without popups. Database with single click operations on all 600+ services This database comes with automated processes for sign-ups in 600+ services. Your own Start-page URLs for Click-ups and Auto-hit Services in the database. A personalized database with filtering so that you work just the categories you need.
Leads - to go straight into your autoresponder.A co-registration company that is great for growing your own opt-in list. You only pay for people who opt-in to your ad who are then placed directly into your autoresponder. Then you are able to promote to them ongoing for ever or until they unsubscribe. It is only 30cents per subscriber so it is great value. My list typically grows by 20 to 30 subscribers a day using this company. The subscribers obtained here usually have a good long term return more than an instant hit. But for anyone who you then refer to Lead Factory, you will also get 10% of WHATEVER they purchase WHENEVER they purchase. So you only need a few people building their lists here on a regular basis and suddenly your leads are free. LeadPAK International Click Here Here you can get your 1st month and 200 opt-in leads for free. They are confident enough with the quality of their leads to not charge you until after you have tried them. Everyone who tries out the leads for free is automatically reserved a spot in the 3x6 matrix. They also offer an Ad Co-op where you can increase your downline.
Search Engine Traffic It is now almost impossible for the average person to get listed at the top of the search engines and get any real volume of traffic, especially in competitive areas. This company will get you a year’s worth of Internet Search Engine Traffic. The price is quite cheap when you work it out over the year. Plus they have an affiliate program that will start to earn your money back.
Surf for Credit Programs A manual surf program. The more credits you build up, the more times your site is displayed to other people. You can click away to your heart’s content as a free member to earn credits or become a pro member like I did. As a pro member, you pay $25 per month which gives you 1000 free hits every month, (worth $25). You get 10,000 banner impressions every month, (worth $25), a 1:2 click ratio for when you do surf, two 5 line classified ads every month, (worth $25) plus access to a buyers discount club where you can purchase some very cheap advertising. So back to the strategy, You get all this exposure to your site, plus you earn ongoing residual income of $5 per person for every paid member in your 4x5 matrix, plus another once-off $5 for every personal referral. Plus they also give away 100 instant $10 cash prizes per month as a surprise bonus. There are also 10 other surf-for-credit programs as part of the site which you can join from the site, (see Traffic Builders), and then have your link displayed for all your referrals. The most effective way to build your credits with manual surf programs like these is to use a Multi-Browser. This is a program which will open up a number of sessions at the one time. I use a program called Powersurf which lets me open all 10 of the above programs at the same time and immediately click from one to another. By the time I have clicked on the tenth surf button, the first program is ready to go again. This gives me my credits at 10 times the speed. This program also kills all the Pop-Ups while you are surfing. And the best part is that the program is Free. You can join PowerSurf below. Dowload your PowerSurf program from this Link.
Email Program As a pro member, I get to promote to everyone who joins the program after me, not just my own referrals. But with only a few referrals of my own each month, I can not only get my own membership for free, I can start to make a solid extra income. But the main thing is I get to keep advertising to new prospects at no expense.
Safelists Remember I said Internet Advertising is a numbers business. Well, this new safelist is aiming to be the largest safelist on the Internet. It is utilizing a 2x100 forced matrix. Yes I said 100. That’s certainly the largest matrix I have ever heard of. It is only new so this would be a good time to get involved. As a paid member, (only 30 bucks per YEAR), you only need to refer 3 and it’s FREE. You get to email the list every day. $10 for every paid referral plus commission on the huge matrix. Commissions are paid every day. I have found this safelist to be very responsive. It has a list of over 21,000 members. As a Pro member you get to mail the list every day plus earn your money back on referrals. Free safelists are not very efficient, so the only way to get any effective results is to join hundreds of them. Then, to manage this many lists would take up the best part of your day, every day. The answer? Safelist Boys. A Fully-Automated Safelist Poster with an AutoJoin and AutoPost Wizard that sends your ads ANYTIME, to HUNDREDS of Safelists, whether you're at the PC or not! Your days of manually posting are gone forever!
General Ezine Advertising Ezine advertising is probably one of the most effective "quick results" advertising around. I won’t recommend particular ezines here, but a search on the Internet will bring you many free and paid sources. Obviously the paid, better quality ezines bring better results. Subscribe to the ezine first and read it. If it is interesting, other people are probably reading also. If it is just ads or full of rubbish, then no one will see your ad. You will also find free ezines to advertise in but remember, you get what you pay for.
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